Summary
Senior merchandising manager with 10 years of experience leading cross-channel retail teams and driving sales through data-driven visual merchandising strategies. Expert in project management, analytical skills, and developing talent to deliver strong customer experiences.
Experience
- Managed a team of 12 to execute and audit merchandising content across 5 retail locations, increasing sales by $1.2M annually
- Led cross-functional projects to optimize product discovery and selection, resulting in a 20% improvement in online conversion rates
- Developed and coached team members, supporting 3 promotions to management roles in 2 years
- Analyzed customer shopping behavior and preferences to inform product placement and inventory management, reducing stockouts by 25%
- Directed visual merchandising for flagship store, leading to a 30% increase in foot traffic during seasonal campaigns
- Implemented new project management processes, improving on-time floor set completion from 80% to 98%