Summary
Detail-oriented marketing assistant with hands-on experience in digital marketing, content creation, and A/B testing. Skilled in managing PPC campaigns and analyzing campaign performance data to drive results. Eager to support a dynamic marketing team with strong communication and project management skills.
Experience
- Launched and managed 8 PPC campaigns, increasing click-through rates by 22% in six months.
- Conducted competitor and keyword research, identifying 10 new SEO opportunities.
- Created and executed data-driven SEO strategies, boosting organic website traffic by 35%.
- Analyzed web analytics and market research data to inform campaign adjustments, resulting in a 15% increase in lead generation.
- Coordinated and executed A/B tests on landing pages, improving conversion rates by 10%.
Education
Courses
- Marketing, HubSpot Academy