Summary
Public relations specialist with 6 years of experience in project management, media relations, and content creation. Skilled at building relationships with journalists and leading campaigns that increase brand visibility and engagement.
Experience
- Analyzed community engagement data and recommended improvements that boosted event attendance by 35%.
- Arranged advertising with local media for 10+ hospital events, increasing public awareness.
- Drafted 40+ press releases and official statements, resulting in a 25% increase in media coverage.
- Maintained internal and external websites, improving information accuracy and accessibility.
- Planned and executed 5 digital marketing campaigns, growing online engagement by 2,000 followers.
- Built and maintained relationships with 30+ journalists and influencers, securing 20 earned media placements per year.
- Collaborated with employee groups and community leaders to strengthen partnerships and outreach.
- Led content creation for social media and newsletters, increasing student engagement by 40%.
- Edited and proofread all outgoing communications for accuracy and consistency.
- Supported special events and ceremonies, coordinating logistics for audiences of up to 1,000 attendees.