Summary
Detail-oriented yachts marketing specialist with proven experience in content creation, project management, and digital marketing. Skilled at analyzing web analytics and supporting branding initiatives to increase event attendance and online engagement.
Experience
- Analyzed web analytics from GA4 and Shopify, leading to a 25 percent increase in targeted website traffic.
- Assisted VP of Marketing with advertising and branding, boosting brand awareness by 30 percent in one year.
- Coordinated with web designer on asset pulls and formatting, reducing project turnaround time by 20 percent.
- Supported email marketing campaigns and website updates, resulting in a 15 percent rise in lead generation.
- Organized four community outreach events per year, increasing local engagement by 40 percent.
- Collaborated on special marketing projects, helping identify and fill occupancy gaps during off-peak seasons.